Lafayette Florist in the Community
What is Petal It Forward?
Thousands of Petals Set to Brighten on Wednesday, October 19 in Lafayette, Colorado
New Data Shows Emotional Benefits of Flowers;
Lafayette Florist Encourages Locals to ‘Petal It Forward’
Lafayette, CO, October 1, 2022 — Lafayette Florist, Gift Shop & Garden Center will be hitting the streets of Lafayette on Wednesday, October 19, handing out hundreds of flowers to busy locals to help brighten up their week, as part of the ‘Petal it Forward’ program, in partnership with the Society of American Florists (SAF), of which Lafayette Florist is a member. Lafayette Florist is a staple in Old Town Lafayette being in business since 1949. They are joining more than 200 florists across the country in ‘Petal It Forward. This random-acts-of-kindness effort is in response to the release of data by SAF showing the positive emotional benefits of flowers.
University research reveals that flowers have an immediate impact on happiness and a long-term positive effect on moods. Now, a new survey has found that, when it comes to flowers, it’s just as good to give as it is to receive. With this data in mind, the Petal It Forward team is not only spreading happiness to lucky East County residents who receive the flowers, but arming these recipients with the tools they need to Petal it Forward and spread happiness to others: An extra flower bouquet to share with a loved one, coworker or even a stranger.
“We see the positive impact day in and day out when we make our flower deliveries,” said Brian Wheat of Lafayette Florist, “People love to get flowers ‘just because’ so we wanted to create random smiles and give people a chance to do the same for someone else.”
A survey of 2,500 people throughout the U.S. by SAF illustrates the impact of flowers. The results reveal the many benefits of flowers, including their positive effects on one’s emotions and happiness, and back up previous research studies on flowers conducted by Rutgers, Harvard and Texas A&M. (See www.aboutflowers.com/research more information on the university studies.)
The following are highlights from SAF’s survey results:
“The impact of giving or receiving flowers is powerful and memorable,” said Wheat. “It can turn an ordinary day into an extraordinary one.”
Lafayette Florist and the Petal It Forward Team will give away 300 bouquets to people on the street. After receiving their flowers, recipients are asked to spread the happiness by gifting their extra flower bouquet, and sharing their happiness on social media using #petalitforward.